Form: Cost-of-Breach DisclosureSource: IBM Cost of a Data BreachFiled: 28 Apr 2026
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Filing WI-20240426-bay-oral-surgery-and-implant-centerHHS OCR Breach Register, Wisconsin

Breach filing

Archived

Bay Oral Surgery & Implant Center: 13,055 individuals, Apr 2024.

Bay Oral Surgery & Implant Center reported a breach of unsecured protected health information to the HHS Office for Civil Rights on 26 April 2024. The filing records the organisation as a healthcare provider in Wisconsin and lists 13,055 individuals affected, which makes it the 34th largest of the 126 Wisconsin filings on the register and the 310th largest of the 741 filings submitted nationally in 2024. Among the 10 Wisconsin filings made in 2024 it ranks 6th.

Individuals affected

13,055

As reported to HHS

Modelled cost (IBM 2025)

$2.09M

Method shown, not disclosed

Rank in WI

34th

of 126 Wisconsin filings

Rank in 2024

310th

of 741 filings nationally

Section F.1 / The filing

As posted by HHS OCR

Every value below is the portal's own field for this filing, plus its rank within the register.

Covered entity type
Healthcare Provider
Individuals affected
13,055
Breach submission date
26 April 2024
Submission year
2024
Type of breach
Hacking/IT Incident
Location of breached information
Email
Business associate present
No
Portal status
listed in the HHS OCR breach portal archive
Rank in Wisconsin by size
34th of 126
Rank in 2024 nationally
310th of 741
Wisconsin median filing
3,657 individuals
Register id (derived)
WI-20240426-bay-oral-surgery-and-implant-center

Section F.2 / In context

Where this filing sits in Wisconsin and in 2024

OCR classifies the incident as a hacking or IT incident, with the breached information held in email. Hacking/IT Incident is the type recorded on 83 of the 126 Wisconsin filings (66%) and on 83% of all filings submitted in 2024. Email appears on 33% of Wisconsin filings.

No business associate is recorded on the filing; 31% of Wisconsin filings do involve one. At 13,055 individuals the breach is 3.6 times the Wisconsin median filing of 3,657 and 3.3 times the national median of 4,000 across all 7,884 filings. It sits in the 10,000 to 99,999 band, which holds 1,938 filings.

As of 28 August 2026 the case is listed in the HHS OCR breach portal archive. OCR's closing summary of the case is reproduced in full below.

Wisconsin's breach notification statute (Wis. Stat. 134.98) requires notice to affected residents within 45 days after learning of the unauthorized acquisition. Its attorney general threshold: no AG notification requirement. The HIPAA Breach Notification Rule ran alongside it: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery, which is the clock that put this filing on the portal.

Multiplying 13,055 individuals by IBM's $160 customer-PII cost per record (Cost of a Data Breach 2025, the figure the site's calculator uses) gives a modelled $2.09M; the 2026 edition's $192 gives $2.51M. Both are modelled estimates with the method shown, not costs disclosed by Bay Oral Surgery & Implant Center. For scale, IBM's 2026 average cost of a healthcare breach is $6.64M, so this filing models at 0.4 times the sector average.

Section F.3 / OCR closing summary

The portal's archived description, in full

Written by the Office for Civil Rights when the case was closed and reproduced verbatim from the HHS export.

The covered entity (CE), Bay Oral Surgery & Implant Center, reported that an employee was the subject of an email phishing attack that affected the protected health information (PHI) of 13,055 individuals. The PHI involved included names, dates of birth, addresses, email addresses, phone numbers, Social Security and drivers' license numbers, health insurance and financial information, diagnoses, medication information, and other treatment information. The CE notified HHS, affected individuals, the media, and provided substitute notice. In response to the breach, the CE implemented additional administrative, technical, and security safeguards. Staff were retrained on email security precautions.

Section F.5 / Modelled cost

13,055 individuals through IBM's per-record figures

Modelled cost / method shown, not a disclosed cost

Modelled

IBM 2025 customer PII, $160 per record

$2.09M

13,055 x $160

IBM 2026 customer PII, $192 per record

$2.51M

13,055 x $192

Method: individuals affected, as reported by Bay Oral Surgery & Implant Center to HHS, multiplied by IBM's customer-PII cost per record (Cost of a Data Breach 2025 Figure 6 and the 2026 edition). No cost has been disclosed by the entity for this filing; the figure is a planning estimate, not a fact about the breach. IBM's per-record figures come from mid-volume breaches and IBM cautions against applying them to breaches involving millions of records; the site's per-record page explains where the multiplication holds and where it breaks down.

Context: IBM's average cost of a healthcare breach is $6.64M in the 2026 report ($7.42M in 2025); the global average across all sectors was $4.44M in 2025.

Cost per record: method and limits / Healthcare breach cost, IBM 2026

Section F.6 / Notification clock

Wisconsin statute and the HIPAA rule

State notification statute

Wisconsin: Wis. Stat. 134.98

Notice to individuals
Within 45 days after learning of the unauthorized acquisition
Attorney general threshold
No AG notification requirement
Private right of action
No: No PROA under the statute; failure to notify may support separate negligence claims
Penalty
Civil forfeitures up to $10,000 per violation, enforced by the AG and DATCP

The HIPAA Breach Notification Rule runs alongside the state statute: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery.

Section F.7 / Peer filings

Wisconsin filings closest in size

Neighbours by size rank among Wisconsin filings in 2024, topped up from other years where 2024 has too few. Filings of 10,000 or more link to their own page.

Covered entityTypeIndividualsSubmitted
ConsensioHealth, LLCBusiness Associate60,8714 Jan 2024
Wisconsin Department of Health ServicesHealthcare Provider19,15021 Jun 2024
Alta Resources Corp.Health Plan12,16220 Dec 2024
Tower Clock Eye CenterHealthcare Provider10,73710 Oct 2024

Index / Companion schedules

Provenance

Source: U.S. Department of Health and Human Services, Office for Civil Rights, Breach Portal (breaches affecting 500 or more individuals), retrieved 2026-08-28. Public domain. Individuals affected and dates as reported by the covered entity.

Portal: ocrportal.hhs.gov breach report. Statutory basis: HITECH Act section 13402(e)(4): the Secretary must post a list of breaches of unsecured protected health information affecting 500 or more individuals. Breaches affecting fewer than 500 individuals are reported to OCR annually and are not posted, so they are not on this register. Status wording follows the portal's two tabs ("Cases Currently Under Investigation" and "Archive") as of 28 August 2026; a filing moves to the archive when OCR closes the case. Modelled costs on this site are a method applied to the reported count, using IBM Cost of a Data Breach per-record figures, and are never a cost disclosed by the entity. This row: hhs-breach-archive__2026-08-28.csv, export row 989.

Corrections: if you represent a listed entity and the portal row has been amended, email [email protected] with the portal entry and we will re-pull the export.