Form: Cost-of-Breach DisclosureSource: IBM Cost of a Data BreachFiled: 28 Apr 2026
DataBreachCost.comOpen calc
Independent breach-cost research, read by security and risk leaders.Sponsor this site →
Filing MA-20170213-2020-on-site-optometryHHS OCR Breach Register, Massachusetts

Breach filing

Archived

2020 On-Site Optometry: 15,400 individuals, Feb 2017.

2020 On-Site Optometry reported a breach of unsecured protected health information to the HHS Office for Civil Rights on 13 February 2017. The filing records the organisation as a business associate in Massachusetts and lists 15,400 individuals affected, which makes it the 62nd largest of the 241 Massachusetts filings on the register and the 57th largest of the 358 filings submitted nationally in 2017. Among the 8 Massachusetts filings made in 2017 it ranks 1st.

Individuals affected

15,400

As reported to HHS

Modelled cost (IBM 2025)

$2.46M

Method shown, not disclosed

Rank in MA

62nd

of 241 Massachusetts filings

Rank in 2017

57th

of 358 filings nationally

Section F.1 / The filing

As posted by HHS OCR

Every value below is the portal's own field for this filing, plus its rank within the register.

Covered entity type
Business Associate
Individuals affected
15,400
Breach submission date
13 February 2017
Submission year
2017
Type of breach
Hacking/IT Incident
Location of breached information
Network Server
Business associate present
Yes
Portal status
listed in the HHS OCR breach portal archive
Rank in Massachusetts by size
62nd of 241
Rank in 2017 nationally
57th of 358
Massachusetts median filing
3,900 individuals
Register id (derived)
MA-20170213-2020-on-site-optometry

Section F.2 / In context

Where this filing sits in Massachusetts and in 2017

OCR classifies the incident as a hacking or IT incident, with the breached information held in a network server. Hacking/IT Incident is the type recorded on 151 of the 241 Massachusetts filings (63%) and on 42% of all filings submitted in 2017. Network Server is the most common location in the state, appearing on 51% of Massachusetts filings.

A business associate is recorded as present on the filing, as it is on 37% of Massachusetts filings. At 15,400 individuals the breach is 3.9 times the Massachusetts median filing of 3,900 and 3.9 times the national median of 4,000 across all 7,884 filings. It sits in the 10,000 to 99,999 band, which holds 1,938 filings.

As of 28 August 2026 the case is listed in the HHS OCR breach portal archive. OCR's closing summary of the case is reproduced in full below.

Massachusetts's breach notification statute (Mass. Gen. Laws ch. 93H) requires notice to affected residents as soon as practicable and without unreasonable delay. Its attorney general threshold: all breaches (AG and Office of Consumer Affairs and Business Regulation). The HIPAA Breach Notification Rule ran alongside it: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery, which is the clock that put this filing on the portal.

Multiplying 15,400 individuals by IBM's $160 customer-PII cost per record (Cost of a Data Breach 2025, the figure the site's calculator uses) gives a modelled $2.46M; the 2026 edition's $192 gives $2.96M. Both are modelled estimates with the method shown, not costs disclosed by 2020 On-Site Optometry. For scale, IBM's 2026 average cost of a healthcare breach is $6.64M, so this filing models at 0.4 times the sector average.

Section F.3 / OCR closing summary

The portal's archived description, in full

Written by the Office for Civil Rights when the case was closed and reproduced verbatim from the HHS export.

The covered entity (CE), 2020 Onsite Optometry, experienced a ransomware attack that affected the electronic protected health information (ePHI) (specifically, demographic and health appointment information) of 15,400 individuals. Following the incident, the CE blocked the attacker's access to its information system, changed the system password, upgraded pertinent software, and hired third-parties to assist in responding to the incident and guarding against future incidents. The CE notified affected individuals, the media and HHS in accordance with the Breach Notification Rule. OCR reviewed the CE's relevant policies, procedures and documentation of its privacy and security safeguards as part of this investigation.

Section F.5 / Modelled cost

15,400 individuals through IBM's per-record figures

Modelled cost / method shown, not a disclosed cost

Modelled

IBM 2025 customer PII, $160 per record

$2.46M

15,400 x $160

IBM 2026 customer PII, $192 per record

$2.96M

15,400 x $192

Method: individuals affected, as reported by 2020 On-Site Optometry to HHS, multiplied by IBM's customer-PII cost per record (Cost of a Data Breach 2025 Figure 6 and the 2026 edition). No cost has been disclosed by the entity for this filing; the figure is a planning estimate, not a fact about the breach. IBM's per-record figures come from mid-volume breaches and IBM cautions against applying them to breaches involving millions of records; the site's per-record page explains where the multiplication holds and where it breaks down.

Context: IBM's average cost of a healthcare breach is $6.64M in the 2026 report ($7.42M in 2025); the global average across all sectors was $4.44M in 2025.

Cost per record: method and limits / Healthcare breach cost, IBM 2026

Section F.6 / Notification clock

Massachusetts statute and the HIPAA rule

State notification statute

Massachusetts: Mass. Gen. Laws ch. 93H

paired with 201 CMR 17.00 data-security regulations

Notice to individuals
As soon as practicable and without unreasonable delay
Attorney general threshold
All breaches (AG and Office of Consumer Affairs and Business Regulation) (As soon as practicable and without unreasonable delay)
Private right of action
Yes: Chapter 93A claims, subject to a 30-day pre-suit demand letter requirement
Penalty
Up to $5,000 per violation; treble damages for willful violations, plus attorney fees

The HIPAA Breach Notification Rule runs alongside the state statute: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery.

Section F.7 / Peer filings

Massachusetts filings closest in size

Neighbours by size rank among Massachusetts filings in 2017, topped up from other years where 2017 has too few. Filings of 10,000 or more link to their own page.

Covered entityTypeIndividualsSubmitted
Center for Human DevelopmentHealthcare Provider15,66525 May 2021
Sensata Technologies, Inc. Health and Welfare Benefit PlanHealth Plan15,6305 Jun 2025
Boston Medical Centernot given15,26529 Apr 2014
Sports Medicine & Rehabilitation Therapy, Inc.Healthcare Provider8,80014 Nov 2017
Alere ToxicologyHealthcare Provider2,14628 Nov 2017

Index / Companion schedules

Provenance

Source: U.S. Department of Health and Human Services, Office for Civil Rights, Breach Portal (breaches affecting 500 or more individuals), retrieved 2026-08-28. Public domain. Individuals affected and dates as reported by the covered entity.

Portal: ocrportal.hhs.gov breach report. Statutory basis: HITECH Act section 13402(e)(4): the Secretary must post a list of breaches of unsecured protected health information affecting 500 or more individuals. Breaches affecting fewer than 500 individuals are reported to OCR annually and are not posted, so they are not on this register. Status wording follows the portal's two tabs ("Cases Currently Under Investigation" and "Archive") as of 28 August 2026; a filing moves to the archive when OCR closes the case. Modelled costs on this site are a method applied to the reported count, using IBM Cost of a Data Breach per-record figures, and are never a cost disclosed by the entity. This row: hhs-breach-archive__2026-08-28.csv, export row 5315.

Corrections: if you represent a listed entity and the portal row has been amended, email [email protected] with the portal entry and we will re-pull the export.