Form: Cost-of-Breach DisclosureSource: IBM Cost of a Data BreachFiled: 28 Apr 2026
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Filing NY-20100414-affinity-health-planHHS OCR Breach Register, New York

Breach filing

Archived

Affinity Health Plan, Inc.: 344,579 individuals, Apr 2010.

Affinity Health Plan, Inc. reported a breach of unsecured protected health information to the HHS Office for Civil Rights on 14 April 2010. The filing records the organisation as a health plan in New York and lists 344,579 individuals affected, which makes it the 21st largest of the 511 New York filings on the register and the 6th largest of the 199 filings submitted nationally in 2010. Among the 20 New York filings made in 2010 it ranks 1st.

Individuals affected

344,579

As reported to HHS

Modelled cost (IBM 2025)

$55.1M

Upper bound, method shown

Rank in NY

21st

of 511 New York filings

Rank in 2010

6th

of 199 filings nationally

Section F.1 / The filing

As posted by HHS OCR

Every value below is the portal's own field for this filing, plus its rank within the register.

Covered entity type
Health Plan
Individuals affected
344,579
Breach submission date
14 April 2010
Submission year
2010
Type of breach
Theft
Location of breached information
Other
Business associate present
No
Portal status
listed in the HHS OCR breach portal archive
Rank in New York by size
21st of 511
Rank in 2010 nationally
6th of 199
New York median filing
5,338 individuals
Register id (derived)
NY-20100414-affinity-health-plan

Section F.2 / In context

Where this filing sits in New York and in 2010

OCR classifies the incident as theft, with the breached information held in another location. Theft is the type recorded on 65 of the 511 New York filings (13%) and on 68% of all filings submitted in 2010. Other appears on 7% of New York filings.

No business associate is recorded on the filing; 30% of New York filings do involve one. At 344,579 individuals the breach is 65 times the New York median filing of 5,338 and 86 times the national median of 4,000 across all 7,884 filings. It is one of 801 filings of 100,000 or more individuals.

As of 28 August 2026 the case is listed in the HHS OCR breach portal archive. OCR's closing summary of the case is reproduced in full below.

New York's breach notification statute (N.Y. Gen. Bus. Law 899-aa) requires notice to affected residents in the most expedient time possible and without unreasonable delay, no later than 30 days after discovery. Its attorney general threshold: all breaches (AG, Dept. of State, State Police). The HIPAA Breach Notification Rule ran alongside it: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery, which is the clock that put this filing on the portal.

Multiplying 344,579 individuals by IBM's $160 customer-PII cost per record (Cost of a Data Breach 2025, the figure the site's calculator uses) gives a modelled $55.1M; the 2026 edition's $192 gives $66.2M. Both are modelled estimates with the method shown, not costs disclosed by Affinity Health Plan, Inc.. Because the filing is above the roughly 100,000-record range in which the per-record figure is reliable, the result is an upper bound, not an estimate: fixed costs are spread across far more records at this scale.

Section F.3 / OCR closing summary

The portal's archived description, in full

Written by the Office for Civil Rights when the case was closed and reproduced verbatim from the HHS export.

Under a settlement with the U.S. Department of Health and Human Services (HHS), Affinity Health Plan, Inc. will settle potential violations of the Health Insurance Portability and Accountability Act of 1996 (HIPAA) Privacy and Security Rules for $1,215,780. Affinity Health Plan is a not-for-profit managed care plan serving the New York metropolitan area.

\Affinity filed a breach report with the HHS Office for Civil Rights (OCR) on April 15, 2010, as required by the Health Information Technology for Economic and Clinical Health, or HITECH Act. The HITECH Breach Notification Rule requires HIPAA-covered entities to notify HHS of a breach of unsecured protected health information. Affinity indicated that it was informed by a representative of CBS Evening News that, as part of an investigatory report, CBS had purchased a photocopier previously leased by Affinity. CBS informed Affinity that the copier that Affinity had used contained confidential medical information on the hard drive.

\Affinity estimated that up to 344,579 individuals may have been affected by this breach. OCR's investigation indicated that Affinity impermissibly disclosed the protected health information of these affected individuals when it returned multiple photocopiers to leasing agents without erasing the data contained on the copier hard drives. In addition, the investigation revealed that Affinity failed to incorporate the electronic protected health information (ePHI) stored on photocopier hard drives in its analysis of risks and vulnerabilities as required by the Security Rule, and failed to implement policies and procedures when returning the photocopiers to its leasing agents.

\This settlement illustrates an important reminder about equipment designed to retain electronic information: Make sure that all personal information is wiped from hardware before it's recycled, thrown away or sent back to a leasing agent, said OCR Director Leon Rodriguez. 'HIPAA covered entities are required to undertake a careful risk analysis to understand the threats and vulnerabilities to individuals' data, and have appropriate safeguards in place to protect this information.'

\In addition to the $1,215,780 payment, the settlement includes a corrective action plan requiring Affinity to use its best efforts to retrieve all hard drives that were contained on photocopiers previously leased by the plan that remain in the possession of the leasing agent, and to take certain measures to safeguard all ePHI.

\

Section F.5 / Modelled cost

344,579 individuals through IBM's per-record figures

Modelled cost / method shown, not a disclosed cost

Upper bound

IBM 2025 customer PII, $160 per record

$55.1M

344,579 x $160

IBM 2026 customer PII, $192 per record

$66.2M

344,579 x $192

Method: individuals affected, as reported by Affinity Health Plan, Inc. to HHS, multiplied by IBM's customer-PII cost per record (Cost of a Data Breach 2025 Figure 6 and the 2026 edition). No cost has been disclosed by the entity for this filing; the figure is a planning estimate, not a fact about the breach. IBM's per-record figures come from mid-volume breaches and IBM cautions against applying them to breaches involving millions of records; the site's per-record page explains where the multiplication holds and where it breaks down.

Context: IBM's average cost of a healthcare breach is $6.64M in the 2026 report ($7.42M in 2025); the global average across all sectors was $4.44M in 2025.

Cost per record: method and limits / Healthcare breach cost, IBM 2026

Section F.6 / Notification clock

New York statute and the HIPAA rule

State notification statute

New York: N.Y. Gen. Bus. Law 899-aa

amended by the SHIELD Act

Notice to individuals
In the most expedient time possible and without unreasonable delay, no later than 30 days after discovery
Attorney general threshold
All breaches (AG, Dept. of State, State Police) (Aligned with timing and content of individual notices)
Private right of action
Limited: Actual damages only; no statutory damages and no attorney-fee recovery; enforced primarily by the AG
Penalty
Greater of $5,000 or $20 per failed notification, capped at $250,000; safeguard violations up to $5,000 each

The HIPAA Breach Notification Rule runs alongside the state statute: notice to affected individuals and to HHS without unreasonable delay and no later than 60 days after discovery.

Section F.7 / Peer filings

New York filings closest in size

Neighbours by size rank among New York filings in 2010, topped up from other years where 2010 has too few. Filings of 10,000 or more link to their own page.

Covered entityTypeIndividualsSubmitted
Medical Eye Services, Inc.Business Associate377,93114 Nov 2023
Health Quest Systems, Inc.Healthcare Provider372,04331 May 2019
Orthopedic Associates of Dutchess CountyHealthcare Provider330,1434 May 2021
Montefiore Medical CenterHealthcare Provider23,75323 Jul 2010
Montefiore Medical CenterHealthcare Provider16,82023 Jul 2010

Index / Companion schedules

Provenance

Source: U.S. Department of Health and Human Services, Office for Civil Rights, Breach Portal (breaches affecting 500 or more individuals), retrieved 2026-08-28. Public domain. Individuals affected and dates as reported by the covered entity.

Portal: ocrportal.hhs.gov breach report. Statutory basis: HITECH Act section 13402(e)(4): the Secretary must post a list of breaches of unsecured protected health information affecting 500 or more individuals. Breaches affecting fewer than 500 individuals are reported to OCR annually and are not posted, so they are not on this register. Status wording follows the portal's two tabs ("Cases Currently Under Investigation" and "Archive") as of 28 August 2026; a filing moves to the archive when OCR closes the case. Modelled costs on this site are a method applied to the reported count, using IBM Cost of a Data Breach per-record figures, and are never a cost disclosed by the entity. This row: hhs-breach-archive__2026-08-28.csv, export row 7116.

Corrections: if you represent a listed entity and the portal row has been amended, email [email protected] with the portal entry and we will re-pull the export.